Key details
Mode of delivery: Online Course
Course code: MPR31EO
Duration: 1 day
Fee: £915.00 + VAT
CPD Hours: 6
Course Overview
Move beyond organic reach and master paid advertising. This session provides a comprehensive overview of creating, managing, and optimising ad campaigns on Google Ads and major social media platforms like Facebook, Instagram, and LinkedIn.
Agenda
Paid Advertising: Social Ads
- Setting Up and Structuring Ads Campaigns (Search & Display)
- Design and implement paid social media advertising campaigns.
- Budgeting, Bidding Strategies, and A/B Testing Ads
Course Review
- Summary and recap of key learning objectives
- Action Planning
Target Audience
This course is suitable for:
- Entrepreneurs and Founders
- Small Business Owners
- Marketing Managers
- Digital Marketing Specialists
- Marketing Coordinators
- Social Media Managers
- Content Creators and Strategists
- Brand Managers
- Marketing Directors
- Business Consultants
- Freelancers
- Communications Managers
- Public Relations Specialists
- Product Managers
Learning Outcomes
By the end of this course, you will be able to implement a successful strategy that enables you to:
- Launch a structured and targeted Ads campaign.
- Launch a structured and targeted Google Ads campaign.
- Manage ad budgets and optimise campaigns for better ROI.
Course dates
Mar 24, 2026
Jul 14, 2026
Nov 17, 2026
